Is Search Engine Submission Necessary?
The short version is no; search engine submission is not required. Nowadays, most search engines (most notably Google) slither and index pages by following links. To use that logic, a single inbound link from any already-indexed page will help the engine identify your page. As a result, if that page links to other pages on your site, those pages will also be indexed. And so on.
As a result, inbound linking is critical. Obtaining backlinks may be the most crucial aspect of SEO. However, in theory, a website owner should not have to scout or 'hunt' for links. Web users naturally tend to link to the presented content if it is interesting, helpful, and essential. This is the foundation of Google's PageRank algorithm.
With all the greatest regard, submitting your site to search engines cannot be wrong. Furthermore, presuming you only submit to the big guys adds about 5 minutes of work. And once that is enough. You only need to submit your site earlier. It doesn't help your site get crawled faster or more frequently.
Submitting your site to Google, Yahoo, MSN, and many other search engines is free. Many SEO firms claim that you must pay to be indexed. This is not the case, and I would avoid doing business with these companies. They are only interested in making money and are not concerned with your well-being.
Do you ever consider taking a cross-country vacation without a map? It's difficult enough to navigate your way around some places, even with a map. How difficult would it be if you attempted this journey without one? Yet, this is what people do every day in the online world. They tried to build their online businesses without a plan for success.
Then, after months or years of aimless online browsing, they give up in disgust and quit. They leave, claiming that the Internet does not work for them. It didn't work because they needed to pick up the map and obey it.
You can avoid getting lost in the shuffle of the Internet. Below are ten steps to help you chart your course and get started in the correct direction. It isn't everything you need to know by any means, but it will provide you with a solid foundation to work.
Consider it your beginner's guide to profitable Internet marketing.
Select a specific market.
Most people make the same mistake when starting a business: they choose to have a product and then attempt to find people wanting to buy it. If you begin your journey in that direction, you will arrive at your destination in the opposite direction.
Wise businesses operate on different premises. They choose a market and then a product that people are looking for. In other words, rather than trying to find leads to sell their item, they identify targeted leads and afterward ask them what they would like to buy.
Only think about starting a business if you know where you will get your leads. Consider your target customers first. Then you can develop a product for those people. Would you rather have 1,000 hits per day from a general audience or ten hits per day from desperate people who will pay any price to buy your products? If you're wise, you'll choose people who are prepared to purchase.
Create a Product
Following that, you must create a service or a product for this market. Don't just climb the affiliate program bandwagon when you get to this point. There are three primary methods for selling things online:
You develop your unique product.
This is the best chance you have. If you create your product, you can set your price, sell reprint rights to others, set up an affiliate link, and so on. Could you not say you can't do it? Tens of thousands of entrepreneurs have launched their businesses with their information products.
We are sure you have learned something you can share in a How-To product. You may know someone else who has the necessary knowledge for a How-To development, and you could offer to assist them in creating one if you both shared the rights to it. Please don't pass up this opportunity by saying it can't be done.
You purchase the privileges to a product or enter into a joint venture for offline development.
For $500 to $20,000, you can purchase the rights to a successful product. If your target market is interested in a product someone else has created, offer them a hefty upfront fee for its rights. This way, you can get your product without paying royalties.
You can also look through magazines your target market reads to find products people sell. Then call them and ask for exclusive Internet rights to their product in exchange for a percentage of profits or an up-front fee.
You sign up for an affiliate program.
This is a good option if you are just getting started online. However, it would help if you remembered that it has a different profit potential than creating your product or acquiring the rights to one. When selecting an affiliate program, ensure that it is something that your target market requires. They must have it at all costs. Pay close attention to the profits you make on each sale.
If you are only paid a 5% commission on $10 book sales, you will only make 50 cents per customer. It really would take 2,000 customers to generate $1,000 in profit. You cannot make this kind of money online.
Make a unique selling point.
Create a differentiating selling point for your product or service. On the Internet, far too many businesses are attempting to be copycats. In a global economy, you can't be just like everyone else and anticipate making a profit. Going to the next guy's website to order is far too simple for your customers.
It would help if you made your product or service stand out. What do you have to offer that no one else does? Can you provide better guarantees, customer service, tech assistance, faster shipping, or lower prices? Consider something that will set you apart from your online competitors and describe it in detail.
Choose a Domain and Hosting Service
The following step is to choose a domain name that accurately describes your company, USP, and offer. Try to keep them as brief and descriptive of your company as possible. Avoid the use of dashes or misspellings of your product's name. These things will cause some people to type in only a portion of your domain name. Someone else will benefit from the free traffic you worked so hard to obtain.
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